KINTRA FOODS
Premium beverage products for health-conscious consumers
Project: Portray the new packaging.
Role: Creative Director & Photographer
Description:
The new packages were designed considering the ingredients of each tea. The purpose of this new campaign was to photograph each new tea with elements and specific compositions that would convey the exact intention of each blend: calming, inspiring, grounding, and nurturing. I opted then to use different background colours and props that would help us convey this message.
Halu Ritual
Incense Brand
Project: Brand Launch Campaign & Content Creation
Roles: Creative Director, Photographer & Filmmaker
Description:
For Halu Ritual, an incense brand dedicated to intentional living, I crafted a brand launch campaign focused on evoking a sensory experience through visuals. My approach highlighted the ethos of mindfulness and ritual, capturing both the essence of the product and the lifestyle it represents. This involved photographing the products in use, founder portraits to add a personal connection, and detailed lifestyle shots that conveyed warmth, tranquility, and intention. The B-roll content provided Halu with dynamic visuals for use across their website and social media, enhancing their storytelling with a rich visual narrative.
Impact:
This campaign enabled Halu Ritual to position itself as an aspirational, mindful brand and established a cohesive visual identity that resonated with its target audience.
ORO FASHION HOUSE
Conscious Styling and Pre-loved clothing
Project: Launch Campaign Video Series
Roles: Art Direction, Photography, Film and Editing
Description:
For Oro Fashion House, led by stylist Simone Oro, I developed a sequence of six short-form videos tailored for social media. These videos were designed to introduce Simone’s styling service, showcasing her philosophy of styling with a purpose and her focus on high-quality, pre-loved fashion. My work involved concept development, filming, and editing, producing a narrative that emphasized sustainable fashion choices and personal empowerment. Each video conveyed a different facet of Simone’s services, from styling sessions to curated collections, presenting her as a go-to stylist in Sydney for women seeking confident, sustainable style.
Impact:
The campaign successfully boosted awareness of Oro Fashion House’s services, drawing attention to Simone’s expertise and attracting new clients interested in sustainable fashion.
Teaser
Coming soon
Why
Importance
Simone
Who is she
Clients
Social proof
Service
How is works
WHITE DAKINI
Tantra Massage & Lifestyle
Project: Visual Campaign for Brand Launch
Roles: Art Direction, Photography, Videography
Description:
For White Dakini, a brand rooted in Tantra and conscious living, I conceptualized and directed a multi-layered visual campaign that embraced themes of spirituality, connection, and inner transformation. By crafting an immersive storytelling approach, the imagery was styled to reflect White Dakini’s commitment to holistic well-being and the spirit of Tantra: creating beauty, pleasure and intention in daily life. I led the art direction, photography, and videography, creating a cohesive visual experience that could resonate with an audience interested in personal and spiritual growth.
Impact:
This campaign set a strong, unique brand identity for White Dakini and positioned it effectively within the wellness and spiritual lifestyle space.
FABIO BORGES
"CURA" Collage Art Collection
Project: Teaser Videos for Art Exhibition Launch
Roles: Creative Director, Videography, Editing
Description:
In collaboration with Fabio Borges, a collage artist, I produced a series of teaser videos for the launch of his collection "CURA." This collection reflected Fabio’s healing journey through collage art, so our goal was to create emotionally engaging videos that would captivate and intrigue his audience. Each video piece provided a glimpse into Fabio's creative process, offering subtle hints of the themes within "CURA." These teasers were designed to build anticipation and connect on a personal level with his audience before the exhibition date.
Impact:
The teaser series generated excitement and engagement, helping to build a dedicated audience for the exhibition and deepen Fabio’s brand presence in the art community.
VIDA PILATES
Pilates Studio in Sydney
Project: Social Media Content Creation
Roles: Photography, B-roll Content
Description:
Vida Pilates needed a fresh social media presence that could capture the dynamic, health-focused atmosphere of their studio. I provided a series of photography and B-roll content tailored for social media, emphasizing the movement, dedication, and the friendly environment that Vida Pilates represents. The visuals included action shots, detailed angles, and candid moments of instructors and clients in session, bringing to life the studio's energetic and welcoming environment.
Impact:
This content enabled Vida Pilates to present a more dynamic, engaging social media presence, attracting new followers and clients interested in their unique approach to Pilates.
Graphics | Illustrations | Packaging | Visual Identity
This collection showcases my creative work across various industries, including beauty, entertainment, fashion, self-development, education, and well-being. For each brand, I designed tailored visual identities, packaging concepts, and engaging graphics that reflect their unique positioning and vision. Projects range from brand illustrations to detailed product packaging, all designed to enhance the consumer experience and brand storytelling.
Using Adobe Photoshop, Illustrator, and InDesign, I crafted designs that align with each brand’s identity while appealing to their target audiences. These tools allowed me to execute work with precision—from intricate logo designs and typographic layouts to polished, print-ready packaging concepts. Each project combines creativity with a strategic approach, ensuring every detail resonates with the brand’s ethos and appeals to their market.
I LOVE CREATING FOR
PURPOSE-DRIVEN BRANDS
- You are a visionary brand founder with a mission-fuelled brand.
- You boldly leap over the fences of your comfort zone.
- You are all about aligning your business goals with a net positive future.
- You believe in putting heart over hustle when it comes to business.
- You know the importance of visually standing out.
- You are ready to express who you are to the world.
- You offer transformative products or services and value collaborative work over competitiveness.
My services are directly focused to conscious lifestyle, women's health, beauty, education, fashion, and home decor brands.
Why? It's where my +5 years of design, branding, photography experience and values meet.
My (degree, work & life) experience helps me look at your business holistically.
So I can make the most significant impact on your business and customers.
Let's create art?
ABOUT ME
ARIES, GENERATOR HUMAN DESIGN, OLD SOUL & intuitive creator.
AMANDA SALOMAO
I've always been all about self-expression and making meaningful connections. Passion is one of my favourite words. I believe this experience is too short for us to live a life we are not passionate about. So I've always listened to my heart and soul (that's where my art comes from) and let them lead the way.
I thrive when creative problem-solving, beautiful visual concepts, and deep connections with like-minded individuals meet. I enjoy refining complex concepts into clear and impactful projects that foster innovation, a sense of belonging, and transformations.
Empowerment is at the heart of my mission. I am committed to helping you/your brand uncover your truth and voice. Together, let's harness your potential, ignite your passions, create authentic materials and craft a story that speaks volumes about who you are becoming.
AUTHENTIC.
PROACTIVE.
CREATIVE.
INNOVATIVE.
ADAPTABLE.
RELIABLE.
DYNAMIC.
Empower individuals and brands to express their true selves through exceptional photography, videography, and graphic design, creating opportunities for authentic visual storytelling.
I believe in a world where audiovisual is not used to distort the truth of things and people, but as a tool to bring more connection, vulnerability, voice, and expansion of a new consciousness.
Self-love, self-awareness, respect, ethics, humanity, transparency, humility, courage, quality of life, connection with essence, sensitivity, empathy, freedom, health, spirituality, equality, continuous development.
EDUCATION
Master of Business Administration (MBA)
Torrens University of Australia, Sydney (AUS)
Feb 2020 | Dec 2021
Bachelor Publicity & Advertising
PUC Minas, Belo Horizonte (BRA)
Feb 2014 | Dec 2017
Professional Photography Diploma
Escola de Imagem, Belo Horizonte (BRA)
Nov 2014 | Nov 2015
TECH SKILLS
Squarespace
Flodesk
Mailchimp
WordPress
Trello
Video editing
Visual Identity
Content Creation
Art direction
Brand strategy
Illustrations
Social media
Content Marketing
Communication
B-roll footage
Adobe Photoshop
Adobe Lightroom
Adobe InDesign
Adobe Illustrator
Adobe Premiere
REVIEWS
CONTACT
are we a match?
It will be a pleasure to work together!
Please email me directly with your idea, concept, or dream:
hello@byamandasalomao.com
I'm here to add colours to your visions.
Sydney, Australia